our Privacy policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.bilawyers.ca (the “Site”) and other websites that RH Law Professional Corporation – doing business as B&I Legal Counsel – collects through the websites it owns. 

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

This Privacy Notice was last updated on April 15, 2019.

About Us

RH Law Professional Corporation operating as B&I Legal Counsel (“B&I,” “we“, “our“, and “us“) operates a number of websites including the following websites: www.bilawyers.ca and legalbriefings.ca (collectively, the “Sites“).

We are committed to protecting the personal information we collect, use and disclose from our clients, partners and other stakeholders in the course of our practice of law and the conduct of our online business practices. Our commitment is consistent with our professional obligations and all applicable regulatory requirements, including applicable privacy legislation.

As practicing lawyers, we have professional and ethical obligations to maintain the information we received within our client relationships in confidence. This Privacy Policy supplements our professional obligations of client confidentiality and sets out in general terms how we collect, use, disclose and protect the personal information of our clients, other individuals and our web site users (“You“). and governs our practices with respect to personal information we collect through our websites and online applications. 

PERSONAL INFORMATION WE COLLECT

Personal information is information that identifies you or could be combined by us or our service providers and affiliates with other information to identify you. This information includes your personal e-mail address, your home address, your home telephone number, your personal cell phone number, your image, and may include your age, your income and other similar information when associated with you.

Personal information may also be information containing details as to whether you have opened our promotional e-mails or how you have used our website, if we can associate that personal information with you. If you are a business customer or prospective business customer, personal information does not include your title, business address and business telephone number when we use that information to contact you in your business capacity.

We collect personal information from you when you create an account, make a purchase, enter contests or promotions, communicate with us using our web forms to make a request or ask a question, take a survey or otherwise submit personal information to us with your communication. By way of example, we will request credit card and other identifying information to process a credit card transaction when you purchase a product or services through our website.

We will also collect personal information when we provide legal advice and services. Examples of the types of personal information we may collect include personal information about directors, officers and employees of a client or other party, witnesses, beneficiaries, family members, adverse parties or parties-in-interest, and information about shareholders, security-holders, investors, potential investors or buyers, business partners, targets, competitors or customers of clients, individuals, clients, pension plan members, or other parties who are individuals.

We may also collect information about your online interactions when you visit our Sites, communicate with us and through online advertising. We may collect this information to (i) tailor content that we may send or show you, (ii) to authenticate you, enable access to information, and otherwise administer the Sites, and (iii) for analytical purposes to better understand digital interactions with our firm.

We also receive personal information about you from other sources. For example, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information.” 

We will receive information from shipping companies regarding whether the product we shipped was delivered or was undeliverable. We may also acquire information about you from other promotional or marketing companies with whom you shared your information and whom you have allowed to provide information to us.

When you visit our Sites, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. We also collect information about the individual web pages or products you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

  • Cookies” are data files placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
  • Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site and engage with our electronic communications.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Order Information and Device Information.

HOW WE USE YOUR personal INFORMATION

We use collected Personal Information to provide products and services and to manage our business and legal operations. Some examples of these uses include the following:

  1. establish and manage client relationships, provide legal advice, perform legal services, fulfil legal duties, and avoid legal conflicts of interest;
  2. share personal information with third parties for the purpose of providing legal services in the context of legal proceedings, including conducting litigation, arbitrations, mediations or other proceedings. Such third parties may include opposing parties, parties in interest, opposing, foreign and other counsel and advisors, witnesses, courts, adjudicators, arbitrators, other decision-makers and experts;
  3. represent clients in the context of business transactions involving the exchange or disclosure of personal information, including by purchase, sale, lease, merger, amalgamation, arrangement or any other type of acquisition, disposition, public offering, securitization, investment, financing or other transaction;
  4. establish and maintain commercial relationships with clients, suppliers and other third parties, including to issue invoices, administer accounts, collect and process payments, evaluate credit standing, and to fulfil contractual obligations;
  5. conduct market research and evaluate client service and satisfaction;
  6. distribute our publications and invitations to events to individuals who subscribe to our mailing lists;
  7. maintain, develop and manage our document management, knowledge-management and precedent systems and databases;
  8. consider the admission of individuals as employees and members of the firm;
  9. develop and manage our business and operations;
  10. detect and protect against error, negligence, breach of contract, fraud, theft and other illegal activity, and where necessary to meet our insurance requirements; 
  11. register your online account;
  12. authenticate you when you log into your account;
  13. fulfill your requests for products and services;
  14. communicate with you about your requests;
  15. administer contests and promotions that you participate in;
  16. use personal information you provide to download publications, participate in seminars and webinars, participating in surveys or asking a question;
  17. recommend or to offer you other products and services based on your inferred interests;
  18. communicate with you regarding customer service issues and any product recalls or warranty service; 
  19. protect the security or integrity of our websites and our business; and
  20. as permitted by, and to comply with, applicable legal or regulatory requirements or provisions.
  21. we use information about products that you have clicked on to make suggestions about other products or services that you might be interested in viewing;
  22. send e-mail communications to subscribers or other individuals in our contact database to advise of legal developments, distribute publications or to advise of events or seminars. Each e-mail includes an opt-out feature and instructions on how to un-subscribe.
  23. track whether certain types of promotional e-mails were opened by you and whether you sought information about a particular product or service in order to make inferences about other products and services you might be interested in.
We retain your information for as long as necessary to fulfill the purposes for which we collected the information or as required by law. We maintain a records retention and destruction program to destroy information when it is no longer needed or required.

HOW WE USE YOUR device INFORMATION

We use the Device Information we collect to 

  1. help us screen for potential risk and fraud (in particular, your IP address), 
  2. improve and optimize our Site;
  3. generate analytics about how our customers browse and interact with the Site;
  4. assess the success of our marketing and advertising campaigns;
  5. correct pages for your geographical location;
  6. log the frequency of visits to certain pages on our website and how visitors navigate through our website in order to detect problems, improve our website and learn about what products and services are of interest to our customers;
  7. use information about products that you have clicked on to make suggestions about other products or services that you might be interested in viewing;
  8. we may send e-mail communications to subscribers or other individuals in our contact database to advise of legal developments, distribute publications or to advise of events or seminars. Each e-mail includes an opt-out feature and instructions on how to un-subscribe.
  9. we track whether certain types of promotional e-mails were opened by you and whether you sought information about a particular product or service in order to make inferences about other products and services you might be interested in.
We retain your information for as long as necessary to fulfill the purposes for which we collected the information or as required by law. We maintain a records retention and destruction program to destroy information when it is no longer needed or required

HOW WE share your personal INFORMATION

We are subject to professional and ethical obligations and we do not disclose personal information subject to solicitor-client privilege unless the privilege is lawfully waived or we are required by law to do so.

We obtain the electronic or oral consent of individuals who subscribe to our publications program or who indicate an interest to members of the firm in receiving such materials. We provide an opt-out opportunity to individuals from our publications, seminar and other events on an ongoing basis

We may however share your personal information not subject to solicitor client privilege with our service providers that help us with our business operations. For example, we share information with service providers or affiliates who provide us with marketing and promotional services. We require our service providers and affiliates to keep your personal information secure. In addition, our service providers may not use or disclose personal information for any purpose other than providing the services on our behalf unless we or they have obtained your consent.

We may also disclose your personal information if it is necessary for us to collect a debt from you or where we have reason to believe that it is relevant to the investigation or decision to investigate a breach of the laws of Canada, a province or territory of Canada, or a foreign jurisdiction, and we are legally permitted to do so.

We will disclose personal information without your knowledge or consent if we receive an order, subpoena, warrant or other legal requirement issued by a court, tribunal, regulator or other persons with jurisdiction to compel disclosure of your personal information.

We share Personal Information not subject to solicitor-client privilege with third parties to help us use your Personal Information, as described above. We use Google Analytics to help us understand how our customers use the Site–you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

BEHAVIOURAL ADVERTISING

Our Sites are customized based on the Personal Information collected while you visit our Sites. For example, we collect information about what site referred you to our website, your browser type, operating system type and version, language, and your Internet Protocol (“IP”) address. We also collect information about how you browse through our website, including logging the pages you visit and the amount of time you spend on certain pages. We use this information for a number of technical purposes to ensure that our pages load correctly in your browser, as well as to personalize our offers to you. We also use this information to improve our website.

We also use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. 

 

DATA RETENTION AND PROTECTION

We take administrative, technical and physical measures to safeguard your personal information against unauthorized access, unauthorized disclosure, theft and misuse. This includes limiting access of employees to, and the use of, your personal information through the use of passwords and graduated levels of clearance. We do not publish all of our security measures online because this may reduce their effectiveness. We take physical precautions to ensure the computer servers on which your personal information is stored and archived are secure and that access to such servers is protected. We educate our employees with respect to their obligations to protect your personal information.

 

Although we take precautions against possible breaches of our security systems, no company can fully eliminate the risks of unauthorized access to your personal information and no website is completely secure. We cannot guarantee that unauthorized access, hacking, data loss or breaches of our security systems will never occur. Accordingly, you should not transmit personal information to us using our website if you consider that information to be sensitive.

Your personal information may be used or stored by us or our service providers outside of Canada. We require that our service providers and affiliates safeguard your personal information. However, if your personal information is used or stored outside of Canada, it will also be subject to the laws of the country in which it is used or stored.

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

CONTACT INFORMATION

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at support@bilawyers.ca or by mail at the following address below:

B&I Legal Counsel
600-3250 Bloor St. W.
Toronto, ON, M8X 2X9
Canada
c/o Privacy Officer

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